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Pardot-Consultant Salesforce Exam Lab Questions

Salesforce Certified Pardot Consultant (SP23) Questions and Answers

Question 41

LenoxSoft has published a new white paper. When prospects submit a "Request a Download" form, they should receive this white paper in an email. All prospects who receive the email and view the white paper should receive an additional +10 points added to their score.

Which sequence of events would meet their goal?

Options:

A.

Upload the white paper as a new File > Create a Custom Redirect to the white paper file > Create a new Email Template that contains the Custom Redirect link > Create a new Form with the Completion actions "Send autoresponder email" AND "Adjust score :: +10"

B.

Upload the white paper as a new File > Create a Custom Redirect to the white paper file > Create a new Email Template with the Completion

Action "On click :: Adjust score :: +10" that contains the Custom Redirect link > Create a new Form with the Completion Actions "Send autoresponder email"

C.

Upload the white paper as a new File > Create a Custom Redirect to the white paper file with the Completion Action "Adjust score :: +10" >

Create a new Email Template that contains the Custom Redirect link > Create a new Form with the Completion Actions "Send autoresponder

email"

D.

Upload the white paper as a new File > Create a new Form > On Step 4 of the Form Wizard, check the box to "Redirect the prospect instead

of showing the form's Thank You Content" and specify the white paper file link > Add Completion Actions "Send autoresponder email" AND

"Adjust score :: +10" to the Form

Question 42

LenoxSoft wants Co ensure they're not over-emailing their target audience on specific email send actions in an Engagement Studio program.

What is the best way to help their marketing team achieve this goal?

Options:

A.

Automatically remove prospects from the program when an email reply trigger is met.

B.

Increase the wait time on the Email send action steps.

C.

Set the Engagement Studio program to repeat every 10 days.

D.

A Leverage Einstein Engagement Frquency in a rule step before the Email send action steps.

Question 43

LenoxSoft is using a repeating Engagement Studio program to send prospects who complete a specific form a series of emails, increase the prospect score when the emails are engaged with, and notify an assigned user if the call to action in the email is completed. Prospects should only repeat the program when the form is completed again.

How should LenoxSoft add the prospects?

Options:

A.

By using a static list on the form's completion action that is used as the recipient list on the program, then remove prospects from the static list before every end step in the program.

B.

By using an automation rule to add prospects to a static list based on the form being completed, then use that list as the recipient list on the program.

C.

By creating a dynamic list based on the form being completed and use that list as the distribution list on the program.

D.

By using a static list on the form's completion action, then start the program with a "Form Completed" trigger so only prospects who completed the form will get the follow up actions.

Question 44

"LenoxSoft is migrating prospect records from an external system into Pardot. In this external system, each prospect has 50 custom fields.

They are trying to decide which fields to recreate in Pardot before importing in the records.

What are two ways they should decide which fields to recreate in Pardot?

Choose 2 answers

Options:

A.

Filter existing prospect records to see which custom fields have the most data.

B.

Review existing forms and landing pages to understand what data needs to be collected.

C.

Ask their accounting team to review and select the five most helpful fields.

D.

Pull a report of the data they intend to use for segmentation purposes.