Labour Day Special - Limited Time 65% Discount Offer - Ends in 0d 00h 00m 00s - Coupon code: top65certs

Pardot Consultant Pardot-Consultant Reddit Questions

Salesforce Certified Pardot Consultant (SP23) Questions and Answers

Question 37

Can Email Preference Center demand for logging in

Options:

A.

True

B.

False

Question 38

LenoxSoft's database can be split into two categories: active and inactive. They want to begin to retarget the inactive database with an email marketing campaign that:

Automatically add prospects to the list that were emailed twice in the last six weeks and inactive in the last 45 days.

Once their activity increases, they should be removed from the list. What should be their strategy?

Options:

A.

Create a Dynamic List with the criteria of "prospect has been emailed at least 2 times in the last 6 weeks, and the prospect has been active in the last 45 days".

B.

Create a Segmentation rule with the criteria of "prospect has been emailed at least 2 times in the last 6 weeks, and the prospect has been active in the last 45 days".

C.

Create a Dynamic List with the criteria of "prospect has been emailed at least 2 times in the last 6 weeks, and the prospect has been inactive in the last 45 days'.

D.

Create an Automation rule with the criteria of "prospect has been emailed at least 2 times in the last 6 weeks, and the prospect has been inactive in the last 45 days".

Question 39

The LenoxSoft marketing team compiled a spreadsheet of all attendees who visited their tradeshow booth at a recent event in Chicago. They realize not everyone at the event may be interested in their product so they create new leads in Salesforce for individuals who have submitted an interest form on their website in addition to attending the event.

All new leads from the event should be evenly distributed to their Chicago Sales User Group.

What would be the optimal sequence to meet these requirements?

Options:

A.

Run an automation rule for each user in the Chicago Sales User Group to "Assign prospect to user"

based on the criteria "Prospect form :: -Any- :: Was completed successfully" AND "Prospect List :: is member of :: Chicago Event" > Import prospects and add them to the "Chicago Event" list

B.

. A Import prospects and add to "Chicago Event" list > Run an automation rule to "Assign prospect to

user in group" based on the criteria "Pardot form :: -Any- :: Was completed successfully" AND "Prospect List :: is member of :: Chicago Event"

C.

Run an automation rule to "Assign prospect to user in group" based on the criteria "Pardot form :: -

Any- :: was completed successfully" AND "Prospect Event :: is :: Chicago Event" > Import prospects and add them to the "Chicago Event" list

Question 40

Which are Actions Available with Salesforce Connector (Choose three)

Options:

A.

Add to Salesforce campaign

B.

Assign prospect to queue

C.

Assign prospect via Salesforce active assignment rule

D.

Create a Salesforce event

E.

Delete a Salesforce task