Labour Day Special - Limited Time 65% Discount Offer - Ends in 0d 00h 00m 00s - Coupon code: top65certs

Pardot Consultant Pardot-Consultant Exam Dumps

Salesforce Certified Pardot Consultant (SP23) Questions and Answers

Question 57

Prior to starting implementation, LenoxSoft wishes to consolidate all their data within Salesforce. They currently use three different systems, including Salesforce, to manage their customer data. All data does NOT currently reside in one system, and Lenoxsoft wants Salesforce to be the primary system for customer records. What is the first step Lenoxsoft should take to allow Salesforce to become the primary recordholder?

Options:

A.

Add custom prospect fields to Pardot and map to Salesforce.

B.

Import and merge existing records from all systems to Pardot

C.

Import and merge existing records from all systems to Salesforce

D.

Add custom account fields to Pardot and map to Salesforce

Question 58

LenoxSoft's ideal buyer is a C-level executive with an employee base over 500. Their department should either be technology or finance. C-level is the best fit but managers should also be included as they may make purchasing decisions. Which is the correct profile criteria for grading used to give the ideal buyer an "A" grade.

Options:

A.

Job title - C-level 3/3 Job title - Manager 3/3 Size 3/3 Dept 3/3

B.

Job title - C-level 3/3 Job title - Manager 3/3 Size 2/3 Dept 3/3

C.

Job title - C-level 3/3 Job title - Manager 3/3 Size 3/3 Dept 2/3

D.

Job title - C-level 3/3 Job title - Manager 2/3 Size 3/3 Dept 3/3

Question 59

LenoxSoft dispatches service technicians to customer locations when their hardware is malfunctioning. After a service call, a customer service satisfaction rating is recorded and stored on the Case object in Salesforce. The LenoxSoft marketing team would like to use a high (>8) rating to classify a prospect as "Satisfied." Satisfied customers need to be automatically added to a specific engagement program for future up-selling.

What process would accomplish this in Pardot?

Options:

A.

Lookup field to copy the satisfaction rating from cases to contacts and map that field to Pardot prospects > Dynamic list where prospects match when the prospect has a satisfaction rating over 8 > Use the dynamic list as the recipient list on an engagement program

B.

Pardot custom object mapped to the Case object > Dynamic list where prospects match when the

Case prospect custom object has a satisfaction rating over 8 > Use the dynamic list as the recipient

list on an engagement program

C.

Pardot custom object mapped to the Case object > Static list and add all prospects whose Case

prospect custom object has a satisfaction rating over 8 > Use the static list as the recipient list on

an engagement program

D.

Workflow to copy the satisfaction rating from cases to contacts and map that field to Pardot

prospects > Static list and add prospects who have a satisfaction rating over 8 > Use the static list as the recipient list on an engagement program

Question 60

LenoxSoft's corporate marketing team has Pardot users who are users in all of their five Pardot Business Units. User A primarily focuses on the North American business unit (BU), but is asked to review a new Engagement Studio program in the European BU before the European marketing team resumes the program.

How would user A accomplish this?

Options:

A.

Instruct the user in the European BU to take a screenshot and email it to them to review.

B.

Use the BU switcher in the North America BU to switch to Europe.

C.

Create a custom user role in the European BU with access to the folder the program is in.

D.

Log out of the North American BU and log into the European BU to review the program.