CIMA Related Exams
E1 Exam
Which type of organisation is owned by its customers, strictly speaking is a not-for-profit organisation and is in the private sector?
La Vie En Rose was the latest perfume from the popular and well known perfumery, Lola. In almost every high quality magazine there was an advert featuring a famous actress and produced by a well known director. A
few weeks after launching, La Vie En Rose became the top selling perfume.
At the same time, another perfume called Amber launched from a smaller company and only appeared in a few advertisements and the perfume doesn't sell well.
In a blind test, where participants tried both Amber and La Vie En Rose, it was found that La Vie En Rose was the most popular choice.
Which orientation did La Vie En Rose use and why was it more successful than the Amber perfume?
YZ Company has grown rapidly and has recently recruited a finance director to set up a more structured finance function. During this process care will be needed to ensure effective lines of communication between different disciplines within the whole function and to recognise the interdependencies.
Which of the following are examples of the interdependence of elements of the finance function?
Select ALL that apply.