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A PESTEL analysis (political, economic, social, technological, ecological and legal) is used by marketing to monitor its macro environment. Select THREE examples of economic factors

Options:

The introduction of new legislation relating to business tax

Interest rates

Social mobility

New ways of distribution

Consumers' propensity to save

The rate of inflation

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Question 2

XY is a small software development company. Which of the following are most likely to assist the organisation in facilitating innovation?

Select ALL that apply.

Options:

Organisational structure

Organisational culture

Leadership of the organisation

The planning processes

The organisational targets

The budgeting processes

Question 3

More and more organisations are developing their supply chain networks by building closer links with suppliers. Which THREE of the following are considered to be features of this trend?

Options:

Early supplier involvement

In-house resolution of design problems

Computer systems linked to customers

Price and inventory co-ordination

Supplier representative on site

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Managing Finance in a Digital World Questions and Answers

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CompTIA

Fortinet

Microsoft

Salesforce