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E1 Exam Dumps : Managing Finance in a Digital World

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Managing Finance in a Digital World Questions and Answers

Question 1

Which of the following specifically describes experiential marketing?

Options:

A.

Experiential marketing uses marketing techniques to motivate employees.

B.

Experiential marketing uses marketing techniques to achieve non-commercial goals.

C.

Experiential marketing uses marketing techniques to create an emotional connection between a person and a brand.

D.

Experiential marketing uses marketing techniques to maximise profits.

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Question 2

Which of the following is NOT a key feature of total quality management (TQM)?

Options:

A.

A staff appraisal system is used

B.

Management is committed to improvement

C.

All value chain participants are involved

D.

Costs for failure are reduced

Question 3

Which of the following is NOT a component of the working capital cycle?

Options:

A.

The average time that raw materials remain in inventory

B.

The time taken to produce the goods

C.

The time taken by customers to pay for the goods

D.

The time taken by the bank to approve lending