You have heard that there are risks with mobile marketing campaigns. Select TWO such risks from the list shown below:
Which one of the following is NOT a key stakeholder in social media? Choose one of the following:
Select TWO business goals for social media from the list below:
With traditional marketing, the communication with customers is sometimes characterized as 'broadcast'; with social media and digital marketing, the communication with the customer is often described as __________ . Complete the sentence by filling in the blank: