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Note! Following PDDM Exam is Retired now. Please select the alternative replacement for your Exam Certification. The new exam code is PDDMv6.0

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Professional Diploma in Digital Marketing Questions and Answers

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Question 1

You have learned about some downsides with display advertising. Which one of the following is such a downside? Choose one of the following:

Options:

A.

Banner blindness

B.

Content blindness

C.

Interruptions

D.

Repetitions

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Question 2

You wish to measure the effectiveness of your Digital Marketing Plan. Which tool will help? Choose one of the following:

Options:

A.

Google Analytics

B.

Google Alerts

C.

Google AdWords Keyword Planner

D.

Google Webmaster Tools

Question 3

You wish to analyze your Facebook Ads campaign in more detail. Click in the screen shown to export your Facebook Insights report as an xls file:

Options:

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