PEGAPCDC87V1 Exam Dumps : Certified Pega Decisioning Consultant (PCDC) 87V1

 Understand the strategy objective: The decision strategy is designed to output the most profitable shoe. The profit is calculated as Profit = Price - Cost.

 Evaluate the provided data:

Nike: Profit = $69 - $59 = $10

Adidas: Profit = $65 - $45 = $20

Puma: Profit = $85 - $65 = $20

Reebok: Profit = $75 - $50 = $25

 Determine the most profitable shoe: According to the calculations, Reebok has the highest profit ($25).

 Fill in the blank: Therefore, the output of the component in the blank space highlighted in red should be Reebok, which has the highest profit.

 Reference: The strategy design and output decision rules are outlined in the sections on "Understanding Next-Best-Action Designer arbitration" and "Next-Best-Action strategy framework components" in the Pega Customer Decision Hub User Guide​​.

When implementing the Next-Best-Action paradigm to offer the new data plan, the mobile company should focus on "Customer relevancy and business profitability." This means that the company needs to ensure that the offers are relevant to individual customers based on their needs, preferences, and behavior, while also aligning these offers with the company's business objectives to ensure profitability. This customer-centric approach leverages Pega's predictive and adaptive analytics to personalize offers and maximize both customer satisfaction and business outcomes.

Paul cannot see the Reward card offer due to the contact policies defined by U+ Bank:

Contact Policies Defined:

Policy 1: Suppress a group of credit card offers for 30 days if any credit card offer is rejected three times in any channel in the past 15 days.

Policy 2: Suppress the Reward card offer for 7 days if it is rejected twice in any channel in the last 7 days.

Paul’s Rejection History:

Paul has rejected other credit card offers twice on the web channel and once in the contact center within the last 15 days.

Reason for Suppression:

Due to Policy 1, since Paul has rejected any credit card offer (not specifically the Reward card) three times in any channel in the past 15 days, all credit card offers, including the Reward card offer, are suppressed for 30 days.

Understanding the Suppression Logic:

Step 1: The decision strategy evaluates the rejection history of offers.

Step 2: It applies the contact policies to determine which offers should be suppressed.

Step 3: In this case, the policy conditions are met due to multiple rejections of credit card offers, leading to the suppression of the Reward card offer.

References:

Pega-Customer-Decision-Hub-User-Guide-85.pdf: "Setting constraints, contact policy limits, and controls" section.

Pega documentation on "Managing contact policies".