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Marketing-Cloud-Account-Engagement-Consultant Exam Dumps : Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201)

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Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201) Questions and Answers

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Question 1

How can an interested lead that comes to Lenoxsoft's website and fills out the Contact Us form receive a follow-up email each time he or she submits?

Options:

A.

Send using the form's completion actions.

B.

Send using an automation rule

C.

Use a dynamic list to use as a recipient list on an email send.

D.

Send using a segmentation rule.

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Question 2

Several of the sales team members at LenoxSoft have shared that their customers are getting autoresponder emails, but they are not receiving other marketing sent emails. After investigating, they found that the leads and contacts in question are opted out.

How should LenoxSoft enable these prospects to get marketing content again?

Options:

A.

Run a permission pass effort to all of the leads and contacts who have opted out.

B.

Enable the prospect resubscribe feature in Marketing Cloud Account Engagement to allow prospects to opt back in.

C.

Create an automation rule to clear the opt out field on the leads and contacts.

Question 3

LenoxSoft currently has prospect and customer data located in their current email provider, spreadsheets from events, Salesforce, and LenoxSoft proprietary software. Specifically regarding their current email provider, what do you need to know before importing into Marketing Cloud Account Engagement to ensure a high deliverability rate in their initial Marketing Cloud Account Engagement email sends. Choose 2 answers:

Options:

A.

Identify the currently mailable and unmailable prospects in their current email provider.

B.

How many emails a month were sent from the current email provider

C.

The date LenoxSoft last compared data between the email provider and Salesforce.

D.

When was the last time a prospect was emailed in their current email provider.

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