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Marketing-Cloud-Account-Engagement-Consultant Exam Dumps : Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201)

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Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201) Questions and Answers

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Question 1

LenoxSoft wants to give users from their sales and marketing teams the power to explore and visualize important data by using the Engagement History Embedded Dashboard.

Which two steps should be completed so their users can begin exploring Marketing Cloud Account Engagement engagement data on the Salesforce campaign and Account records?

Choose 2 answers

Options:

A.

Create a custom Salesforce dashboard using both standard and custom Salesforce reports for each team.

B.

Have each team member log in and reference the dashboard in the Analytics Studio app.

C.

Assign the Analytics View Only Embedded App permission set to each user who wants to see the dashboard.

D.

Place the Embedded Engagement History Dashboards on the desired object page layout using the Lightning App Builder.

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Question 2

LenoxSoft hosts content in Marketing Cloud Account Engagement and makes it available to prospects via a form submission on their website. They have noticed a high number of form submissions, but some email addresses provided appear to be invalid or fake.

Which two strategies for gating content should ensure real prospects are the ones accessing the content?

Choose 2 answers

Options:

A.

Prospects with invalid emails are sent an autoresponder requesting email verification.

B.

Prospects with invalid emails are marked as 'Do Not Email' to avoid future communication.

C.

Using the data format drop-down, set the email validation option at the form level.

D.

Send the content via an autoresponder email with a link to download the content.

Question 3

"LenoxSoft is releasing a critical system change that requires their customers to take action in order to avoid service interruption.

How could they communicate this to all Marketing Cloud Account Engagement prospects?

Options:

A.

Send an automated operational email to all prospects.

B.

Send Engage emails to all prospect who are opted in.

C.

Send a list email to all prospects who are opted in.

D.

Send an operational email to all prospects.

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