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Marketing-Cloud-Account-Engagement-Consultant Exam Dumps : Salesforce Certified Marketing Cloud Account Engagement Consultant (MCAE-Con-201)

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Salesforce Certified Marketing Cloud Account Engagement Consultant (MCAE-Con-201) Questions and Answers

Question 1

LenoxSoft's Salesforce org uses various record types for their business units. LenoxSoft wants all new data collected in Marketing Cloud Account Engagement to quickly be created in Salesforce with a single, specific record type. Which set of actions would ensure this behavior?

Options:

A.

Automatically assign all prospects in Marketing Cloud Account Engagement and review the Salesforce Connector user's permissions.

B.

Create an Engagement Program in Marketing Cloud Account Engagement and verify the Salesforce connector.

C.

Manually assign all prospects in Marketing Cloud Account Engagement and verify the Salesforce connector

D.

Regularly export data from Marketing Cloud Account Engagement and data load file into Salesforce

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Question 2

"LenoxSoft wants to send an email to existing customers about a new product offering and will be using Handlebars Merge Language (HML) merge fields to personalize the email content. They are concerned some of the recipient prospect records may not have all of the fields populated that will be used to personalize the content.

What two options could be implemented to prevent empty field values from appearing in the email?

Choose 2 answers

Options:

A.

Define default mail merge values for fields

B.

Use HML conditional logic statements

C.

Use HML merge field modifiers

D.

Define page actions to replace field values

Question 3

Lenoxsoft wants individual engagement programs for each of their sales 'Status' field values. They want to ensure as Status field values change, the prospect will automatically stop receiving the previous program and move to the next program to receive only the relevant content. What solution would you recommend

Options:

A.

Test list

B.

Static list

C.

Static list or Dynamic, both list can be used

D.

Dynamic list