GMAT Exam Dumps : Graduate Management Admission Test (2022)

Sales promotions can involve selling a product at a relatively low price or selling the product with a free (or seemingly free) unit of the product, as in "buy one, get one free" campaigns. Research shows that immediately following month-long sales promotions, a postpromotion dip may occur, i.e., sales for the following calendar month may be less than sales for the calendar month preceding the sales promotion.

To increase sales, Storex, a department store, held month-long sales campaigns to promote four of its products. A sales promotion was considered successful if unit sales of the product were at least 10% higher in each of the 2 calendar months immediately following the promotion than In the month preceding it.

Experts have offered explanations for postpromotion dip:

• Explanation I: Many consumers stockpile the product at relatively low cost during the sales promotion.

• Explanation II: "Buy one, get one free" promotions cause some consumers to undervalue the product, making them less likely to buy it following the sales promotion.

• Explanation HI: Many consumers who missed a "buy one, get one free" opportunity may, as a result, develop so-called inaction inertia, i.e., become less likely to buy the product at either the regular or even at a discount price than if the sales promotion had not occurred.

Which one of the following is most strongly supported by the sales data, given the other Information provided?

Which of the following is the most likely reason that the author mentions the work o* the astronomers in 1998 (see highlighted text)?

The graph shows the mean, the median, and the mode of monthly rents for apartments in a certain European city in 2008, 2009, and 2010. During each of these years, a large number of the residents of this city rented apartments. All of the rents were In whole euros (€).

Select from the drop-down menus the options that create the statement that K most strongly supported by the information provided.