Salesforce Marketing-Cloud-Consultant Exam With Confidence Using Practice Dumps

To report on ‘Not Sent’ contacts in Journey Builder, Northern Trail Outfitters should use the standard report ‘Subscribers Not Sent to’. This report shows how many contacts were not sent an email due to various reasons, such as unsubscribes, bounces, duplicates, or errors. References: &type=5

The LookupRows AMPscript function returns a rowset from a data extension that matches the specified criteria. It can be used to retrieve multiple rows of data from a data extension based on one or more column values. For example, NTO can use the LookupRows function to retrieve all rows from the second data extension that have the same session ID as the subscriber in the sendable data extension, and then loop through the rowset to display the product data for each abandoned cart item in the email. References: content.meta/mc-programmatic-content/lookuprows.htm

A Sender Authentication Package (SAP) is a set of features that authenticate an email sender’s identity and reputation, such as a private domain, a dedicated IP address, a link customization, and a reply mail management. By having an additional SAP for the new domain comms.nto.com.au, NTO can send emails from their new domain without impacting deliverability. An additional IP address is not required if they already have one for their SAP. An additional private domain is not enough to authenticate their sender identity and reputation. Registering the new domain in From Address Management is not necessary if they have an SAP for the new domain. References: &type=5 &type=5