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Question 1

A media site wants to maximize static advertisement profits on the ads that ate shown at the top of their article pages. Which metric should they focus on improving?

Options:

A.

Bounce Rate

B.

Pages Pet Visit

C.

Time Spent Per Visit

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Question 2

One of the distribution centers for an eCommerce site is down and the marketing team wants to display a message on the homepage to let customers know that shipping will be delayed.

What is the best way to create an activity that will target only the affected zip codes?

Options:

A.

Create an A/B test, then create a custom audience for the test experience and make a rule in Geo with the list of zip codes.

B.

Create an A/B test, then create a custom audience for the test experience and make a rule in Geo with the list of zip codes. Divert 100% of traffic to the test experience.

C.

Create an XT activity, then create a custom audience and make a rule in Geo with the list of zip codes.

Question 3

In the Visual Experience Composer. Experience 6 was created using multiple style modifications. Most of these modifications need to be repeated in two additional experiences within the activity.

Which option automatically recreates all of the modifications from Experience B while adding a new experience to the activity?

Options:

A.

Select Copy in Styles panel.

B.

Select Duplicate and pick Copy Styles.

C.

Select Duplicate from Experience panel.