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Helping Hand Questions for Marketing-Cloud-Developer

Salesforce Certified Marketing Cloud Developer (SP23) Questions and Answers

Question 53

A developer is building a landing page in Marketing Cloud and an email with a Call-To page will display personal information about the subscriber.

In which way could the developer create the CTA link?

Options:

A.

Use the AMPscript CloudPagesURLfunction.

B.

Append EmailAddress to the URL as an encoded parameter.

C.

Append SubscnberKey to the URL as an encoded parameter.

Question 54

Northern Trail Outfitters (NTO) wants to determine the best identifier for subscribers across all channels.

What should be recommended5

Options:

A.

Contact Key

B.

Mobile ID

C.

Email Address

D.

Subscriber ID

Question 55

A developer needs to use the 'contacts/ route of the REST API to update records in a data extension.

What should the developer verify before making the API call?

Options:

A.

Each contact should alreadyexist in All Subscribers.

B.

Journey Builder should be configured to use the data extension.

C.

Contact Key should be equal to Subscriber Key in the underlying data extensions to ensure proper joining.

D.

The data extension should be linked in an AttributeGroup in Contact Builder.

Question 56

How often should a developer request a new token when making multiple API calls in v1?

Options:

A.

When changing routes/objects

B.

Before every new call

C.

Once an hour

D.

Every 15 minutes