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Marketing-Cloud-Email-Specialist Exam Dumps : Salesforce Certified Marketing Cloud Email Specialist (SU24)

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Salesforce Certified Marketing Cloud Email Specialist (SU24) Questions and Answers

Question 1

A marketing manager identified an upcoming email campaign for their team to test different subject voices. They want to first test with a pilot group and then send the warning subject line out to the remaining customers.

Who should path optimizer be configured to handle these requirements?

Options:

A.

Place a Random Split before Path Optimizer for the pilot group.

B.

Configure a holdback group to be targeted by the winner.

C.

Select winning path three days after journey activation

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Question 2

Within Datorama reports for Marketing Cloud, a marketer would like to create new set of report for the organization that are custom and not available within the perconfigured reports.

What should be created to achieve this?

Options:

A.

A collection

B.

A Dimension

C.

A Dashboard

Question 3

Northern Trail Outfitters (NTO) flags test emails by adding a Testing And Content Observations (TACO) prefix to its test send subject lines. NTO wants to ensure no production emails are sent with the TACO prefix.

Options:

A.

In Send Management, add the word TACO to the Auto-Suppression Rules.

B.

In the Subject/Preheader Validation section of Email Studio, add the word TACO.

C.

In Send Classifications, delete TACO from the available classification options.