Listen and then immediately say how you are going to resolve the issue.

Listen, acknowledge the issue and say how you will resolve the issue.

Listen, apologise and say how you will resolve the issue.

Listen, acknowledge, apologise and then say how you will resolve the issue.

Comparing.

Standardising.

Benchmarking.

Contrasting services.

Organisations can deal more quickly with customers.

The market the organisation is selling to has become saturated.

Customers are sub divided into smaller groups to distinguish purchaser behaviour.

There is only a small market that is available to consumers.