PSPO-II Exam Dumps : Professional Scrum Product Owner™ II (PSPO 2)

 A user satisfaction gap exists when there is a difference between what the user expects from a product or service and what the user actually experiences12. The user’s desired outcome is the goal or benefit that the user wants to achieve by using the product or service3. The user’s actual experience is the perception and evaluation of the product or service by the user4. If the user’s actual experience does not meet or exceed the user’s desiredoutcome, the user will be dissatisfied and may switch to a different product or service. References:

1: Identifying and Closing the Customer Satisfaction Gap

2: Find the Gaps in Your User Experience

3: [Outcome-Driven Innovation]

4: [User Experience]

: Measure Business Opportunities with Unrealized Value

The Professional Scrum Product Owner™ II (PSPO II) emphasizes the importance of a strategic approach to product management. According to the PSPO II resources, it is essential to:

Continually measure the impact of new investments or marketing efforts for both products (Option A). This aligns with the PSPO II focus on evidence-based management and making decisions based on empirical data.

Invest in Product A to increase its market share, customer satisfaction, and revenue (Option B). The PSPO II materials suggest that a product with a greater potential market but lower customer satisfaction requires attention to improve its standing and capitalize on its market potential.

Investigate an increase in marketing for Product B to grow its market share (Option C). Even though Product B is currently generating more revenue, the PSPO II guides recommend exploring opportunities to expand its market share, which could lead to even greater revenue.

Therefore, a comprehensive investment strategy that includes all the above actions is recommended for managing products with agility, as per the PSPO II guidelines. This approach ensures that both products are given the opportunity to maximize their market potential while maintaining a focus on customer satisfaction and revenue growth. It’s a holistic strategy that considers the different strengths and opportunities of each product.

Option A is the best answer because it reflects the agile and empirical nature of Scrum and Product Ownership. The Product Vision is a concise and inspiring statement that describes the purpose, direction, and value proposition of the product1. The Product Vision is not a fixed or static document, but rather an emergent and dynamic one that adapts to the changing environment, needs, and feedback. The Product Owner is accountable for creating and communicating the Product Vision to the Scrum Team and the stakeholders2. The Product Owner collaborates with the Scrum Team and the stakeholders to inspect and adapt the Product Vision based on the new insights, opportunities, and learnings that arise from the changing environment34. The Product Owner also uses various techniques, such as product discovery, user research, market analysis, and experiments, to validate and refine the Product Vision5 .

Option B is not the best answer because it contradicts the accountability of the Product Owner. The Product Owner is the sole person responsible for managing the Product Backlog and maximizing the value of the product and the work of the Scrum Team. The Product Owner is also the sole person responsible for creating and communicating the Product Vision to the Scrum Team and the stakeholders2. The Product Owner may seek input and feedback from the Scrum Team and the stakeholders, but the final decision and authority on the Product Vision belongs to the Product Owner. The Scrum Team and the stakeholders are not accountable for developing and evolving the Product Vision, but they are expected to understand and support it .

Option C is not the best answer because it contradicts the reality and complexity of product development. The Product Vision is not a technical specification, but rather a strategic and business-oriented statement that guides the development of the product1. The Product Vision does not prescribe how the product should be built, but rather why and what the product should achieve. However, the Product Vision is not completely detached from the technical aspects of the product, as the technology choices may have an impact on the feasibility, desirability, and viability of the product. The Product Owner should be aware of the strategic technology choices and their implications, and discuss them with the Development Team and the stakeholders, as part of the product discovery and validation process .

References:

1: Product Vision

2: Product Owner Accountabilities

3: Empiricism

4: Stakeholders & Customers

5: Product Discovery

: Product Backlog Management

: The Scrum Guide

: Scrum Team

: Product Value

: Product Feasibility

: Product Validation

: [Agile Manifesto]

: [User Research]

: [Market Analysis]

: [Experiments]