CIMA Related Exams
E3 Exam
The CIMA E3 exam focuses on various aspects of strategic management, including:
The CIMA E3 and F3 exams are both part of the Strategic Level of the CIMA qualification, but they focus on different areas of expertise. Here are the key differences:
A leading supermarket chain is undertaking environmental scanning as it is concerned that it is becoming uncompetitive and profits have started to fall. The Board is concerned that when the next Annual General Meeting is held, it will need to have a viable strategy to present to its shareholders, in order to prevent shareholders' protests.
In the past the company has been reluctant to offer an Internet shopping service. However, it now believes that by offering this service and also introducing customer relationship marketing (CRM) this will produce a strategy that will help it to improve its competitiveness.
Which of the following statements apply to CRM?
Select ALL that apply.
AAA is a car manufacturer which has undertaken a strategy to lobby a regional authority to include Its flagship hybrid model in a regional initiative to grant low-emission cars access to faster moving vehicle lanes. These faster vehicle lanes were historically only available to cars carrying passengers. Given the benefits of AAA's low emission vehicles, AAA's cars were authorised to make use of the faster lanes, even when no passengers were on board providing AAA with a decisive competitive edge.
Which of the following strategies is AAA pursuing?
Which of the following would be likely to encourage an organization to use Scenario Planning? (Choose all that apply.)