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CRT-550 Exam Dumps : Salesforce Certified Marketing Cloud Consultant Exam (SP25)

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Salesforce Certified Marketing Cloud Consultant Exam (SP25) Questions and Answers

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Question 1

A customer wants to integrate their website with Marketing Cloud so that users can update their marketing communication preferences. The customer has in-house web development resources available and is interested in leveraging tools such as Journey Builder in the future.

What solution should the consultant propose, given the customer's requirements and available resources?

Options:

A.

Configure a relational data structure using Data Extensions and consult with the customer on API integration with their website.

B.

Configure a data structure using Lists and leverage a SmartCapture form that the client can iFrame into their website.

C.

Configure a relational data structure using Data Extensions and leverage a SmartCapture form that is hosted in Landing Pages.

D.

Configure a data structure using Lists and leverage the out-of-the-box Preference Center.

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Question 2

NTO wants to import files at certain standard times, but occasionally a file will be dropped on a Friday if the 30th of the month falls on a weekend.

What is the flow?

Options:

A.

Triggered Import - user initiated send (not scheduled)

Question 3

Northern Trail Outfitters (NTO):

* Employs Email Specialists responsible for creating content, testing, sending emails, defining the activities for Automation Studio, and creating automations.

* Prefers not to use custom roles unless it is absolutely necessary.

* Email Specialist resides in multiple business units.

Using best practices, how should a consultant create and assign roles for NTO?

Options:

A.

Create a custom Email Specialist role with needed permissions and assign it to the Email Specialists.

B.

Alter the roles of Content Creator and Data Manager by denying permissions and then assign the roles to the ' Email Specialists.

C.

Check "Allow" automation permissions for the Content Creator Role and assign it to the Business Units.

D.

Check "Allow" automation permissions for the Content Creator Role and assign it to the Email Specialists

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