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Salesforce Certified-Strategy-Designer Dumps

Salesforce Certified Strategy Designer Exam(SU24) Questions and Answers

Question 1

The strategy designer is creating a new loyalty program for Cloud Kicks and wants to map the key people who may influence or be impacted by the program.

Which mapping process should the designer use to achieve this goal?

Options:

A.

Journey Mapping

B.

Service Mapping

C.

Ecosystem Mapping

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Question 2

The design team at Cloud Kicks used qualitative research to uncover an opportunity to create a new line of sustainable footwear.

What should the strategy designer do to build a shared understanding and agreement among business leaders to move forward with this new initiative7

Options:

A.

Select the most senior stakeholder's goal as a path forward.

B.

Share customer needs and tie them to business goals.

C.

Complete a competitive analysis collaboratively in a workshop.

Question 3

A startup company that develops machine learning tools that track the performance of

carbon dioxide and wants enforce perception validity of its data. The company starts by developing a

need statement and a challenge statement.

What is the communality between the two statements?

Options:

A.

Both are solution free statements

B.

Both are tactics intended to solve problem

C.

Both explain the scope of possible solution.

Question 4

A strategy designer is facilitating a prioritization workshop, and there are strong differing opinions about the right solutions to the challenge.

What should the designer do?

Options:

A.

Pause the conversation and work through the conflict in a private setting.

B.

Take a vote among people in the room and pursue the winning opinion.

C.

Work through the conflict in the workshop to reach a shared perspective.

Question 5

A strategy designer is planning a remote workshop with a team from their partner company using a new digital collaboration tool. Many employees at the partner company have much less experience with technology.

Which activity should ensure the workshop is accessible to all participants?

Options:

A.

Conduct an in-person session with the partner company; collaboration is best when done face-to-face.

B.

Ask a friend to test the tools first and give feedbeck on how user-friendly the activities are.

C.

Allow access to the tool ahead of time and make sure participants are familiar before getting started.

Question 6

Cloud Kicks’ product team is working with the sales team to identify a new feature to add to their next product release. A developer on the team believes it may be on an upcoming Salesforce Release.

Which resource should be used to verify this?

Options:

A.

Salesforce Lightning Design System Release Notes

B.

Salesforce Architects Product Roadmaps

C.

Salesforce Developer Release Notes

Question 7

The team at Cloud Kicks is spending too much time curating dashboards of the company's

sales pipeline for multiple different levels of leadership, who are interested in different views of the

same data.

What should the strategy designer recommend to help the team efficiently share the right data?

Options:

A.

Develop reports in Sales Cloud.

B.

Provide Kanban view in Revenue Cloud

C.

Create dashboards in Tableau.

Question 8

The strategy designer at Cloud Kicks is using a How Might We statement to frame their

design challenge.

What should they do to test their statement to ensure it successfully guides their design process?

Options:

A.

Use rapid ideation with project team

B.

Test the statement with end users.

C.

Launch an online survey

Question 9

Cloud Kicks' design team learns of the desire for sustainable materials while co-creating

personalization concepts with their West Coast influencers. Which method should the team use

improve feasibility of this concept direction?

Options:

A.

Create a functional prototype.

B.

Run a cost benefit analysis.

C.

Review and align with company V2MOM

Question 10

Cloud Kicks (CK) set a goal to improve the sustainability of its business in the coming year. A strategy designer on CK"s team knows the importance of pushing for environmental impact in their latest designs.

What should they do to prepare to measure progress toward this goal?

Options:

A.

Create a journey map that extends into pre-purchase and post-use disposal to uncover unseen impacts of the product's lifecycle.

B.

Schedule a workshop with key product stakeholders to brainstorm "how might this new product be more sustainable

C.

Only interview customers who value environmentalism to uncover needs from CK's desired customer base of ethical consumers.

Question 11

Cloud Kicks' existing customers are loyal, but the company believes its total addressable market is larger.

What should their strategy designer explore to increase market share?

Options:

A.

Deepening customer engagement

B.

Diversifying product offerings

C.

Reinvesting in existing products

Question 12

A strategy designer is working with a group of developers who have yet to buy into the team

design process.

What should the strategy designer to do to engage them more?

Options:

A.

Conduct interviews with developers to gather insights on process approaches.

B.

Invite the developers to lead the conversation for synthesis and persona development.

C.

Facilitate a workshop on ideating and sketching with the core team members.

Question 13

A strategy designer leads a new UX project and needs to align with stakeholders who have

varying degrees of interest and influences the project. The designer wants to understand each

stakeholder's potential negative and positive impacts on the project.

Which tactic should be used?

Options:

A.

Stakeholder Focus Group

B.

Stakeholder Analysis

C.

Stakeholder KPIs

Question 14

A pilot program for drone-delivered footwear reveals that while customers like the idea of this service, the cost of delivering it outweighs the price customers are willing to pay.

Which criterion is not being met?

Options:

A.

Desirability

B.

Feasibility

C.

Viability

Question 15

A strategy designer at Cloud Kicks is working on a strategic vision for a new movement tracking app that integrates with their footwear.

Which approach should validate the market for this concept?

Options:

A.

Gather an team to ideas and craft that stretch the 's current

B.

Recruit target users to test price points at which they would be willing to purchase the app.

C.

Meat with developers to estimate the effort required to deliver the proposed experience.

Question 16

Cloud Kicks is going to conduct research with users of products to better understand their needs.

What are some safeguards that should be put in place to ensure the research is conducted ethically?

Options:

A.

A customer journey map, research scenario, and a RAID log

B.

A hypothesis, project plan, and financial reimbursement for users

C.

A code of conduct, ethics training, and a research data handling polic

Question 17

The strategy designers at Cloud Kicks are leading a large number of projects initiated by

various stakeholders. They implement an Impact & Effort matrix to help them prioritize their work.

What is the purpose of an Impact & Effort matrix?

Options:

A.

To compare products based on predefined criteria to enable stakeholder discussion

B.

To prioritize projects based on key goals outlined in project framing

C.

To classify projects according to their level of urgency.

Question 18

Cloud Kicks wants to improve its business model to be closer to its customers and provide quantifiable improvements to business efficiency.

Which framework should be used to drive the success of the new business model?

Options:

A.

Usable, Feasible, Cost-Effective

B.

Feasible, Viable, Impactful

C.

Desirable, Feasible, Viable

Question 19

The design team at Cloud Kicks has created a vision for a new virtual try on tool for its

products, which would apply to multiple product lines, brands, and regions.

Which roadmap should the strategy designer create to communicate the planned releases of

multiple products in a single view?

Options:

A.

Portfolio roadmap

B.

Strategy roadmap

C.

Product roadmap

Question 20

At a project kickoff, the strategy designer wants to get ideas from all stakeholders to use as hypotheses. The designer runs a sketching activity with the multi-disciplinary group, asking everyone to sketch. They give everyone fat markers and sticky notes, and set a timer for 5 minutes of sketching.

What is the reason why marker choice is important?

Options:

A.

They anonymize the sketches so that stakeholders cannot judge others' drawing abilities.

B.

They ensure stakeholders can fit detailed sketches on a sticky note in the allotted time.

C.

They enable stakeholders to focus on generating ideas rather than detailing UI.

Question 21

Cloud Kicks (CK) is creating a loyalty program to deepen the engagement of its customers. CK has arrived at a concept that meets its brief, but the developer remains skeptical.

Which approach should the strategy designer take to get the developer's support?

Options:

A.

Persuade the developer's boss and product manager to lend their support to the project, and the developer will likely come around.

B.

Invite the developer to do their own research and come up with alternate potential solutions that meet the brief.

C.

Create a persuasive story about the concept focusing on what the developer cares about and using their language.

Question 22

A strategy designer is working on a project with budget constraints. Many of the variables

and decisions are unclear in the early stages of design What should be their approach in terms of

bringing skills and talent?

Options:

A.

Define additional leads for each functional area.

B.

Staff heavily from the development phase until the go to market phase.

C.

Bring in team members with strong problem solving skills.

Question 23

A strategy designer is working with a product team to reach more diverse audiences.

How should the designer make a case for ensuring all future releases meet accessibility standards7

Options:

A.

Evaluate competitors' accessibility standards.

B.

Focus rationale on how refactoring later is more expensive.

C.

Plot accessibility standards against impact and difficulty.

Question 24

A strategy designer is kicking off a project to reimagine the high-end private banking experience for a financial services company.

What should they do to learn about the unique expectations of the company's customers?

Options:

A.

Share prototypes of different interface directions with 100 people who regularly use their bank's app.

B.

Send a survey to all stakeholders about their banking app attitudes, preferences, and desires.

C.

Interview 8-10 customers about how banking fits Into their lives and their ideal relationship with their bank.

Question 25

A global retailer has received customer complaints because items that are advertised sell out too

quickly. There is a disconnect between marketing and fulfilment teams and their systems.

Which tool should the strategy designer use to identify the root causes, dependencies, and

opportunities for improvement?

Options:

A.

Service blueprint

B.

Journey map

C.

Stakeholder interviews

Question 26

Cloud Kicks has generated a handful of ideas to solve the challenge of customer dissatisfaction over long waiting periods between order placement and delivery.

Which method should the strategy designer use to help stakeholders decide which ideas to build-

Options:

A.

Priority matrix

B.

Data analysis

C.

Design critique

Question 27

Cloud Kicks (CX) has spent several months working to align the entire company around a

vision based on inclusivity in the digital age. Because this project will span several years, the design

team is concerned the vision will eventually be lost.

What should CK do to maintain the vision and create transformative change?

Options:

A.

Align the vision to current industry trends.

B.

Continuously align business goals to the vision.

C.

Realize the vision must be driven by business goals.

Question 28

A project team led by a strategy designer has just facilitated 3 weeks of user research.

What should thev do to identify kev insights?

Options:

A.

Plot insights on a 2x2 diagram of effort and impact, and align with stakeholders.

B.

Ask each team member to create insights based on their expertise and support with collected quotes.

C.

As a team, spend time affinity mapping, spotting patterns, and surfacing surprises.

Question 29

A strategy designer collaborated with the product design team at Cloud kicks and is now

coming to the end of their discovery. Which technique should be used to frame the design challenge

on the right problems?

Options:

A.

Design "For an optimal experience..." questions.

B.

Construct "How might we..." questions.

C.

Create "As a user, I should..." questions.

Question 30

A strategy designer is pitching a vision presentation to their customer's lead to get final approval for a new project. The lead is not comfortable or familiar with design thinking and has been distrustful of the process so far. Investing in this new initiative will put their reputation on the line.

Which strategy should the designer employ to communicate the vision?

Options:

A.

Ask each team member to present a few slides to signal the presentation is the result of many people's ideas and consensus.

B.

Ask the customer to participate in the presentation pitch the vision to their lead to signal buy-i and shared ownership of the project work.

C.

Ask a master presenter to stand in on the project and deliver the vision; they know how to sway any hesitant executive

Question 31

Cloud Kicks wants to launch a campaign that rewards customer behavior by giving away

free merchandise, which key business criteria should be ensured?

Options:

A.

Desirability

B.

Viability

C.

Feasibility

Question 32

A strategy designer and a UX team have recently workshopped and developed a plan around the team's purpose and how they will align with the rest of the organization's goals and objectives.

Which alignment and accountability document should be used after this workshop to bring the plan to reality?

Options:

A.

V2MOM

B.

RACI

C.

UX vision

Question 33

A strategy designer is leading a project to reimagine in-app communication form. The CIO is a

key decision maker but appears to be neutral-and even, at times, a detractor to the project.

What should the designer do to gain their alignment?

Options:

A.

Set up a conversation with the CIO to name the challenge and listen to their objections

B.

Ask the sponsor to speak to the CIO on behalf of the project and explain how it meets team needs.

C.

Email the stakeholders reiterating project status and asking for any objections to the approach.

Question 34

Cloud Kicks (CK) is committed to making its new Commerce Cloud accessible to everyone.

Which consideration should CK make when delivering this solution?

Options:

A.

Accessibility needs to be integrated throughout the entire project lifecycle.

B.

Integrated accessibility evaluation methodologies are not helpful in this context.

C.

Adequate accessibility measures make usability testing redundant.

Question 35

Cloud Kicks (CK) has a large number of customer support requests. CX as identified a need

for updated documentation as part of a new customer service design, making self-service available

within the experience

What should be used to measure ongoing success?

Options:

A.

Decreased number of customer cases

B.

Increased number of Knowledge articles

C.

Decreased bounce rate on document on pages

Question 36

A strategy designer is hired to help service agents pool their shared knowledge, see the bigger picture, and understand what may be causing poor and disjointed support experiences, and where other pain points and opportunities may lie.

Which method of co-design workshop should be used?

Options:

A.

Journey mapping

B.

Ideation

C.

Prototyping

Question 37

A cross disciplinary team is starting a new design initiative for Cloud Kicks, and the strategy

designer is loading the effort.

What is one way to increase the team's psychological safety to encourage productive collaboration?

Options:

A.

Ask everyone to share a personal experience.

B.

Ask everyone their expected level of project involvement.

C.

Ask everyone to introduce themselves via title and greatest success

Question 38

The design team is working on a high-fidelity prototype to create a more enjoyable user experience. The development team is busy and focused on the build, so the design team wants to engage them efficiently.

What is a key reason why they would engage the developer team?

Options:

A.

To research new features

B.

To provide design feedback

C.

To validate technical limitations

Question 39

A strategy designer is facilitating a critique on a concept for their company’s new loyalty program, and they're getting a lot of subjective feedback

representing personal opinions.

What is the most common reason for this, assuming good intent from all participants?

Options:

A.

The critique does not have the night participants in the room; there are too many dominant personalities.

B.

The non-designers do not have the skills needed to give effective critique on design work.

C.

The designer has not properly defined the guidelines for the critique session.

Question 40

At a 15-person stakeholder workshop, the Cloud Kicks’ design team shared three strategic opportunities and discussed the insights that led to them. They were well-received, and the leaders looked pleased. The design team then led a brainstorm on each opportunity.

What is the reason the strategy designer should recommend dot voting at this point?

Options:

A.

Dot voting is the fastest way to prioritize and make decisions.

B.

Dot voting focuses conversation on a few ideas with the most importance to the group,

C.

Dot voting lets everyone know what the leaders believe to be the right answers.

Question 41

Cloud Kicks (CK) has just added sustainability as a corporate value. CK has assigned a strategy

designer to partner with the manufacturing team to look for opportunities to improve on its

sustainability goals.

What should the designer do to build and rationalize a case with this new team?

Options:

A.

Meet with the manufacturing team and give them feasible solutions.

B.

Analyze internal systems through the lens of environmental risk.

C.

Present research on climate change to the manufacturing team

Question 42

A strategy designer at Cloud Kicks conducted a series of interviews with business stakeholders and customers to gain insights into existing customer support operations and wrote the design challenge statement.

Which option reflects the format of the design challenge statement"?

Options:

A.

As a user, I want to see trending support resources upon the first login to customer support so I can save my time.

B.

Unify platforms and centralize support operations to save customers time and reduce business costs.

C.

How might we save our existing customers time by preemptively serving the info they need to deflect the customer support calls.

Question 43

A Sale5force Architect is asked to engage and help facilitate a journey mapping workshop with a strategy designer. The architect is unsure how it will help in the creation of deliverables they are required to produce.

What value should the architect get by engaging in this workshop?

Options:

A.

A journey map allows for the creation of a solution architecture diagram.

B.

A journey map will allow the developers to start building.

C.

A journey mapping exercise will provide ail of their technical requirements.

Question 44

A design team is following the design thinking process to create a vision for their new loyalty program. While design thinking is an iterative process, there are phases that follow a general order.

Which phase encompasses creating Jobs To Be Done?

Options:

A.

Prototype

B.

Define

C.

Deploy

Question 45

Cloud Kicks would like to use a business model canvas to evaluate the desirability, viability, and feasibility of a new service and identify a business model that will justify pursuing the idea.

Which part of the business model canvas represents desirability?

Options:

A.

Key activities

B.

Value proposition

C.

Customer segments