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AD0-E559 Exam Dumps : Adobe Marketo Engage Business Practitioner Expert

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Adobe Marketo Engage Business Practitioner Expert Questions and Answers

Question 1

A marketer built an event program and added a forecasted period cost of $25,000 for the month/year the event will take place. The event was yesterday and today the marketer realized that they had additional variable costs above the original forecasted amount and updated the Period Cost to $30,000 in the Adobe Marketo Engage event program the same day.

Their CEO wants to know the value in terms of how much the event cost compared to the pipeline and or revenue generated asap.

When should the marketer generate a Revenue Cycle Explorer (RCE) report to ensure the true period cost is reflected?

Options:

A.

The marketer should wait 24 hours for the updated period cost to be reflected in RCE.

B.

The marketer can generate the report straight away as RCE updates in real time.

C.

The marketer should calculate this manually, as the updated period cost will not be reflected in RCE.

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Question 2

Ajay has joined as the Adobe Marketo Engage Administrator for ACMEWorld theme park. He would like a comprehensive list of actions that users have taken within the Adobe Marketo Engage instance in the last six months. Also, he wants to know who updated the Webinar registration landing page in the last month.

Where would Ajay find these details?

Options:

A.

Check User Login History

B.

Use Audit Trail

C.

View Lead Activity

Question 3

A marketer has been tasked with creating a report to show how many form fills have been created from all content programs, broken down by each content program during this Financial Year to audit content engagement.

What type of report can be built and analyzed to show the most engaging content?

Options:

A.

Smart List with the Filter 'Filled Out Form' on or after the FY start Date, using your Content Program Form Names

B.

A People Performance Report

C.

A Program Performance Report with all content programs selected