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AD0-E559 Exam Dumps : Adobe Marketo Engage Business Practitioner Expert

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Adobe Marketo Engage Business Practitioner Expert Questions and Answers

Question 1

Ajay has joined as the Adobe Marketo Engage Administrator for ACMEWorld theme park. He would like a comprehensive list of actions that users have taken within the Adobe Marketo Engage instance in the last six months. Also, he wants to know who updated the Webinar registration landing page in the last month.

Where would Ajay find these details?

Options:

A.

Check User Login History

B.

Use Audit Trail

C.

View Lead Activity

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Question 2

An Adobe Marketo Engage Expert would like to create a lead scoring model to help sales focus on the most promising leads.

What is a best practice when creating a scoring model?

Options:

A.

Ask the marketing team to provide the characteristics they think should be included.

B.

Look at previous wins or gather sales feedback to identify shared characteristics of the people that became customers.

C.

Import a best practice lead scoring program template from the Adobe Marketo Engage program ° library.

Question 3

A marketer would like lo set a person to Email Invalid if they have three soft bounces within the last 90 days. They would like this to happen automatically and instantaneously after the third soft bounce.

What would the smart list section of their data management smart campaign look like?

A)

B)

C)

Options:

A.

Option A

B.

Option B

C.

Option C