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IIBA CBDA Exam With Confidence Using Practice Dumps

Exam Code:
CBDA
Exam Name:
Certification in Business Data Analytics (IIBA - CBDA)
Certification:
Vendor:
Questions:
150
Last Updated:
Jun 13, 2025
Exam Status:
Stable
IIBA CBDA

CBDA: Business Data Analytics Exam 2025 Study Guide Pdf and Test Engine

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Certification in Business Data Analytics (IIBA - CBDA) Questions and Answers

Question 1

To gain traction on online sales, a retailer initiated a marketing campaign using banner ads. The company has requested their analytics team to evaluate the performance of the campaign. During the presentation, the analyst confirmed that the campaign did bring in a large number of net new customers to the website and met the target sales conversion rate. They also noted that there was a high number of repeat visitors not completing a sale. What decision would help the retailer improve sales conversion rates for repeat visitors?

Options:

A.

Increase investment in banner ads

B.

Incentivize customers to subscribe to promotional notifications

C.

Add additional new products to attract customers

D.

Ensure the sales checkout process is streamlined

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Question 2

A real estate broker is tracking monthly sales between two of its teams. The results have been visualized. What insights can be drawn from the chart?

Options:

A.

Q2 was the strongest performing quarter with Team B having the top monthly sales in May

B.

Q3 was the strongest performing quarter with Team A having the top monthly sales in the

quarter

C.

Q4 was the lowest performing quarter with November having the lowest monthly sales in

the year

D.

Q4 was the lowest performing quarter with Team A having the lowest monthly sales in the

Quarter

Question 3

A new dataset describing employee salaries is received by a company. A colleague wonders whether a variable follows a Gaussian distribution. Which of the following plots would demonstrate this?

Options:

A.

Normal probability plot

B.

Scatterplot

C.

Boxplot

D.

Lowess curve