What needs to be done to track the success of programs using a custom channel?
Ensure forms are local to the program
Upload the list of attendees to a list in the program
Ensure that program statuses are being updated
Include a “Responded” program status
What should be used to make program acquisition automatic?
Local landing page
Global form
Global landing page
Hidden form fields
A colleague reviewed a Marketo program setup and noticed that one of the landing page URLs is not SEO-friendly and needs to be changed.
How can the URL of the landing page be changed?
URL Tools > Edit URL Settings
Landing Page Editor > Change URL
URL Builder > SEO URL
Rename URL > SEO link