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AD0-E207 Exam Dumps : Adobe Analytics Architect Master

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Adobe Analytics Architect Master Questions and Answers

Question 1

A retail company is tracking the following:

• An event for clicks on navigation

• An eVar for navigation items clicked on

• A conversion syntax merchandising eVar tracking navigation as a product finding method (PFM)

The company is in the beginning stages of a site redesign and wants to optimize their navigation system.

Before they can optimize, the company needs to benchmark how effectively their current navigation system brings visitors deeper into the site to find products.

Which metric should the Architect use?

Options:

A.

(Units) -r (orders where Navigation is the PFM)

B.

Navigation click-through rate (Navigation clicks * page views)

C.

Navigation usage rate per visit (Navigation clicks * visits)

D.

(Product Views with Navigation as the PFM) * (Navigation clicks)

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Question 2

An Architect is implementing Adobe Analytics across 3 different websites using one Adobe Launch property. Each website is on its own domain and has its own report suite in Adobe Analytics.

What should the Architect do to determine the report suite IDs when pages load?

Options:

A.

Use processing rules to populate the report suite IDs

B.

Use a dynamic variable to populate the report suite IDs

C.

Add all 3 report suite IDs to the Adobe Analytics extension configuration

D.

Use a data element to populate the report suite IDs

Question 3

During a website audit, an Architect finds that the checkout pages on the site have been redesigned to include a tag management system that deploys Adobe Analytics.

The rest of the site has Adobe Analytics hard-coded onto the site. Both implementations use the same AppMeasurement version and are on the same domain.

How will this approach affect the reporting?

Options:

A.

eVars will not persist as a user moves to the checkout section.

B.

As visitors move to checkout, they will be tracked as a different visitor.

C.

Checkout will be considered a landing page.

D.

There will be inconsistencies in the data due to challenging upkeep.