AD0-E207 Exam Dumps : Adobe Analytics Architect Master

 Business Requirement: The company wants to track successful and unsuccessful form submissions and identify the types of forms being submitted.

 Variables and Metrics Needed:

Event for "Forms Submitted with Errors": Captures instances where forms are submitted but contain errors.

eVar for "Form Type": Identifies the type of form being submitted, which is crucial for analyzing different form performance.

Event for "Forms Submitted Successfully": Captures instances where forms are successfully submitted.

 Explanation:

Event for "Forms Submitted with Errors": Essential for understanding and improving form completion processes by identifying where users encounter issues.

eVar for "Form Type": Provides detailed breakdowns of form performance by type, aiding in targeted improvements.

Event for "Forms Submitted Successfully": Measures the completion rate of forms, which is critical for business metrics.

 Verification: According to Adobe Analytics best practices, using specific events for tracking successful and error submissions alongside eVars for categorization provides comprehensive insights (Adobe Analytics Implementation Guide).

When different parts of a website use different methods to implement Adobe Analytics (hard-coded vs. tag management system), it can lead to inconsistencies in data reporting. This is because the two methods might not be perfectly synchronized in terms of how they handle data collection, processing rules, or variables. Despite using the same AppMeasurement version and operating on the same domain, differences in the deployment method can cause issues such as discrepancies in variable persistence, tracking cookies, or firing sequence of the analytics calls. These inconsistencies can make it difficult to maintain and accurately report on the collected data.

 Business Requirement: Track the login status of visitors on a secure website.

 Potential Login Statuses:

"Unregistered / Logged Out": Tracks users who have not registered or have logged out.

"Anonymous": Generally used for visitors who browse without logging in, but does not apply in a secure login-required context.

"Registered / Logged Out": Important for tracking users who have accounts but are currently logged out.

"Registered / Logged In": Essential for tracking active, logged-in users.

"Incomplete Registration": Useful for identifying users who started but did not complete the registration process.

"Unregistered / Logged In": Typically not applicable as unregistered users cannot be logged in.

 Explanation:

"Unregistered / Logged Out": Helps in understanding the behavior of users who visit but have not completed registration or logged out.

"Registered / Logged In": Critical for identifying and analyzing the behavior of active users.

"Incomplete Registration": Helps in identifying and addressing barriers in the registration process.

 Verification: According to Adobe Analytics best practices, capturing various login statuses helps in comprehensive user behavior analysis (Adobe Analytics User Guide).