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AMA PCM Exam With Confidence Using Practice Dumps

Exam Code:
PCM
Exam Name:
Professional Certified Marketer
Certification:
Certified Marketer
Vendor:
AMA
Questions:
316
Last Updated:
Jun 20, 2025
Exam Status:
Stable
AMA PCM

PCM: Certified Marketer Exam 2025 Study Guide Pdf and Test Engine

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Professional Certified Marketer Questions and Answers

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Question 1

Which of the following is part of the final step in the ethical decision-making process?

Options:

A.

Establishing the advantages and disadvantages of alternative solutions

B.

Identifying the various stakeholders who will be affected by the solution

C.

Identifying the one-off stakeholder who will be affected by the solution

D.

Developing a firm understanding of the real issue at hand

E.

Interacting with stakeholders to generate possible solutions

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Question 2

Which of the following firms is using a product development strategy?

Options:

A.

New York–based Karma Coffees opens an outlet in Los Angeles.

B.

Rygel Clothing entered a new market in Hibernia to introduce its newest product line—footwear and accessories.

C.

Helios International expanded its traditional hotel business and opened state-of-the-art fitness centers in its current markets.

D.

RK International is expanding from the Japanese market to enter the Indian and Sri Lankan markets.

E.

Icicle Media creates websites and branding campaigns for the UK market.

Question 3

Analyzing data and developing insights from this analysis would take place before the _____ step of the market research process.

Options:

A.

defining objectives

B.

designing the research

C.

data collection

D.

determining research needs

E.

implementation

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