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SAP C_C4H630_34 Dumps

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Total 80 questions
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SAP Certified Development Associate - SAP Customer Data Platform Questions and Answers

Question 1

Which statements describe preconfigured matching rules? Note: There are 2correct answers to this question.

Options:

A.

The Contextual Profile rules cannot be edited or re-ordered.

B.

The Unified Customer Profile rules can be edited and re-ordered, but not deleted.

C.

The Unified Customer Profile rules can be edited, re-ordered, and deleted.

D.

The Contextual Profile rules cannot be edited, but can be re-ordered.

Question 2

Which of the following is an example of first-party customer data?

Options:

A.

Customer data from a purchase intention

B.

Customer data imported from another company

C.

Customer data collected from public sources

D.

Customer data collected directly from consumers

Question 3

Which of the following flow controls are supported in CX flows? Note: There are 2correct answers to this question.

Options:

A.

Split

B.

Wait until duration

C.

Trigger

D.

Join

Question 4

How many segments are allowed per business unit?

Options:

A.

50

B.

200

C.

100

D.

40

Question 5

What are some valid use cases for audience activation? Note: There are 3correct answers to this question.

Options:

A.

Run marketing campaigns on social media platforms.

B.

Import customer contacts from CRM systems.

C.

Run targeted email campaigns based on customer activities and preferences.

D.

Merge incoming customer data from ERP back end.

E.

Update customer loyalty level in a loyalty system.

Question 6

For which of the following use cases is SAP Customer Data Platform most applicable? Note: There are 2correct answers to this question.

Options:

A.

To provide detailed financials of cash flow statements

B.

To understand the ways clients interact with brands

C.

To show how a marketing campaign performed quarter over quarter

D.

To discover how customers are using products and services

Question 7

You need to ingest some customer data into SAP Customer Data Platform while observing data compliance regulations.

What needs to be configured inside SAP Customer Data Platform before you can do this?

Options:

A.

Customer opt-in to subscription

B.

Customer consent

C.

Activity indicators

D.

Processing purposes

Question 8

You are creating a new legacy variant business unit.

Which matching rules does SAP Customer Data Platform preconfigure for both the Contextual Profile view and the Unified Profile view? Note: There are 3correct answers to this question.

Options:

A.

CDC ID

B.

Master Data ID

C.

CIAM ID

D.

CRM ID

E.

C4C ID

Question 9

Which of the following are important considerations when importing data into SAP Customer Data Platform? Note: There are 2correct answers to this question.

Options:

A.

An integration flow needs to be configured in SAP Business Technology Platform to send data to SAP Customer Data Platform.

B.

The identifier of the event must be mapped to the deduplication identifier to prevent the same event from being ingested twice.

C.

The source data can only be imported into SAP Customer Data Platform in JSON format.

D.

The original timestamp of the customer event activity needs to be mapped in the event metadata.

Question 10

In-store purchase information from known customers is ingested from the point of sale (POS) to SAP Customer Data Platform. Which type of customer profile is recommended for this scenario?

Options:

A.

User Profile

B.

Contextual Profile

C.

Activity Profile

D.

Unified Customer Profile

Question 11

Which of the following merge rules must be defined at attribute level? Note: There are 2correct answers to this question.

Options:

A.

Decide whether to concatenate the incoming value with the existing value of the same attribute

B.

Decide whether more than one value can be saved for an attribute

C.

Decide what to do if a data conflict occurs for an identifier attribute

D.

Decide whether to override existing data, based on the quality of the incoming and existing data

Question 12

How can data be ingested into SAP Customer Data Platform? Note: There are 2correct answers to this question.

Options:

A.

Using the Ingestion API

B.

Using the source application

C.

Entering data manually in the console

D.

Uploading a CSV/JSON file in the console

Question 13

What kinds of prediction can you select for a predictive indicator? Note: There are 2correct answers to this question.

Options:

A.

Customer lifetime value

B.

Customer churn

C.

Customer order value

D.

Customer volume

Question 14

How can you implement a B2B data model with SAP Customer Data Platform?

Options:

A.

By using groups and relationships

B.

By using a dedicated activity schema

C.

By using audiences

D.

By using segments

Question 15

Which metadata fields are supported by the event model? Note: There are 2correct answers to this question.

Options:

A.

Timestamp

B.

System Source

C.

Signature Verifier

D.

Deduplication Identifier

Question 16

Why does SAP Customer Data Platform provide two views of the customer?

Options:

A.

To provide customer activities in one view and profile data in another

B.

To provide one profile for marketing and another for personalization

C.

To provide the right profile for every customer experience use case

D.

To provide one Unified Customer Profile with two different processing purposes

Question 17

Which of the following are entities and attributes that can be used to create an audience? Note: There are 3correct answers to this question.

Options:

A.

Trigger attributes

B.

Action attributes

C.

Activity attributes

D.

Unified Customer Profile

E.

Contextual profile

Question 18

You want to provide user access to the SAP Customer Data Platform console using the administration features in the console. How can you do this? Note: There are 2correct answers to this question.

Options:

A.

By providing the correct Universe SAML Login configuration

B.

By supplying the correct OIDC Provider configuration

C.

By using the Admin Users functionality

D.

By calling an Admin User REST API

Question 19

You are importing orders into SAP Customer Data Platform. What is the recommended type of schema to model it?

Options:

A.

Event

B.

Profile

C.

Activity

D.

Account

Question 20

What does the warning sign next to the attributes indicate in the Unique Identifiers section of the Customer Profile view?

Options:

A.

It indicates that there was an error updating those attributes in the last inbound event.

B.

It indicates that the values of those attributes are shared with other customer profiles.

C.

It indicates that the unique identifier is invalid.

D.

It indicates that no value is set for those identifier attributes.

Question 21

What does the Overview tab display in the customer dashboard?

Options:

A.

Identifiers that are used in matching the customer profile

B.

Reporting of customer order activities that are part of the customer profile

C.

All the activities, segments and processing purposes for the customer profile

D.

Aggregate reports of all activities that are part of the customer profile

Question 22

The customer schema of a group includes two predefined attributes that can be used for B2B scenarios. Which one of the following attributes is one of the two predefined ones?

Options:

A.

BusinessName

B.

Accountid

C.

Customerld

D.

Businessld

Question 23

You are importing birthday data into SAP Customer Data Platform. What kind of pre-processing can you apply to the birthday attribute? Note: There are 2correct answers to this question.

Options:

A.

Normalization

B.

Optimization

C.

Validation

D.

Verification

Question 24

What base URL must be used when making REST calls to SAP Customer Data Platform?

Options:

A.

https://accounts. .gigya.com

B.

https://dp. .gigya.com

C.

https://cdp. .gigya.com/

D.

https://sap-cdp. .gigya.com

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Total 80 questions
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