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SAP C_C4H225_12 Dumps

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Total 80 questions
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SAP Certified Technology Associate - SAP Emarsys Customer Engagement Implementation Questions and Answers

Question 1

You need to update some existing contacts records using the SAP Emarsys Customer Engagement API. What is the correct method to use?

Options:

A.

GET

B.

DELETE

C.

PUT

D.

POST

Question 2

Which of the following statements apply when using Google Product Feed (GPF)?

Options:

A.

Multiple GPFs are supported for clients who target multiple countries.

B.

United States is selected as the default locale if a language is not supported.

C.

A custom field can be inserted using c_* format.

D.

Multiple GPFs are not supported for clients who use multiple languages.

Question 3

What is an SSL certificate used for? Note: There are 2 correct Answer: to this question.

Options:

A.

It is used by the sender policy framework (SPF) to authenticate outbound emails.

B.

It is used by the SAP Emarsys Customer Engagement API for secure data transfer.

C.

It is used to implement SAP Emarsys Customer Engagement password authentication and IP restrictions.

D.

It is used to encrypt the access to SAP Emarsys Customer Engagement services and customers’ link domains.

Question 4

How does contact duplication work in SAP Emarsys Customer Engagement? Note: There are 2 correct Answer: to this question.

Options:

A.

It runs once a day, checking against the full database.

B.

Contacts with the same unique identifier are merged automatically on import.

C.

Contacts with identical first name and last name are merged automatically.

D.

It runs every time a new contact is about to be imported.

Question 5

Sarah left a product in her cart on your website. You’d like to build an automated customer journey so that she completes her purchase. Which trigger option from the list below do you need to use in your Interactions program?

Options:

A.

Web Extend event

B.

Wishlist event

C.

Product catalog update

D.

Mobile event

Question 6

You receive a call from the marketing team saying they need to make a decision about a campaign to collect new contacts with an SAP Emarsys Customer Engagement form. Is it possible to check the number of new contacts who signed up via an active SAP Emarsys Customer Engagement registration form?

Options:

A.

Yes, under Management > Forms Settings.

B.

Yes, under Analytics > Registrations > Per Contact Source.

C.

No, the Registrations report is not shown in real time.

D.

Yes, under the Shopify Customer Registration event in a Tactic.

Question 7

You want to create a segment of low spenders for a lifecycle program. Where can you see a visual breakdown of buyer status and create the segment?

Options:

A.

Analytics > Customer Lifecycle

B.

Analytics > Revenue Analytics

C.

Contacts > Combined Segments

D.

Management > Smart Insight Settings

Question 8

You are setting up a new API call to add a new contact that has opted in, and you want to ensure the system opt-in field is set correctly. What value must you use?

Options:

A.

"31" : "True"

B.

"1" : "1"

C.

"1" : "True"

D.

"31" : "1"

Question 9

Which file formats are supported for integrating flexible product data? Note: There are 2 correct Answer: to this question.

Options:

A.

Extensible Markup Language (XML)

B.

Microsoft Excel file (XLS)

C.

Comma-separated values (CSV)

D.

Text (TXT)

Question 10

Which statement correctly describes the data flow of web recommendations?

Options:

A.

Recommendations are requested from SAP Emarsys Customer Engagement servers and are then displayed on the client website.

B.

Recommendations are displayed on SAP Emarsys Customer Engagement servers using a PHP module.

C.

Recommendations are requested from the end user’s email server by the JavaScript API then the returned recommendations are displayed by the same API.

D.

Recommendations are requested from the end user’s browser by the JavaScript API then the returned recommendations are displayed by the same API.

Question 11

What is one purpose of the link title attribute when adding URLs in the block-based editor?

Options:

A.

It displays the link title in the reporting.

B.

It creates a call to action (CTA) with this text on it.

C.

It enables link tracking.

D.

It is a tooltip and appears when the recipient hovers over the link.

Question 12

You want to provide an omnichannel experience to your customers by extending your webshop personalization experience to another channel. In this context, what is the recommended practice for identifying contacts?

Options:

A.

Use full name and email address as the unique identifier.

B.

Use the same identifier across all channels.

C.

Use different identifiers so you can better identify which contacts are coming from the new channel and your website pages.

D.

Enable SAP Emarsys Customer Engagement AI to automatically identify unique contacts.

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Total 80 questions
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